Category: Marketing

Featured: Marketing

Top 5 Digital Marketing Ideas for Small Business

With the popularity of Internet, digital marketing has grown in prominence. Innumerable ways exist to reach your target audience online. Here are five digital marketing ...

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Featured: Marketing

6 Pros and Cons of Unified Global Marketing Strategy

When a company enters a market, it must develop an in-depth understanding of the demographic, competitive, regulatory and industry characteristics of the market and establish ...

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Featured: Marketing

The 6 Best Digital Marketing Ideas To Attract More Customers

Digital marketing is marketing on digital platforms such as the Internet and mobile phones. While the fundamentals of digital marketing are similar to those of ...

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Featured: Marketing

How Membership in Trade Associations Can Benefit Your Business

As of 2012, there are more than 7,800 trade and professional organizations listed in the “National Trade and Professional Associations Directory,” published by Columbia Books. ...

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Top 3 Off-The-Wall Marketing Ideas for Small Business

Adopting traditional marketing tactics may sometimes not bring in the desired results. You may  have to choose off-beat or even crazy marketing tactics to improve ...

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5 Common Misconceptions about B2B Marketing

B2B marketing has come a long way. However, there are still a few misconceptions about B2B marketing. Here are a few. 1. A B2B customer ...

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Featured: Marketing

10 Inexpensive Social Media Marketing Strategy Tips

Here are some inexpensive social media marketing strategies which you can use to engage with your customers. Plan in advance: Pull out a calendar or ...

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Little Known Secrets of Dell’s Marketing Strategies

Dell is a multinational information technology corporation. It manufactures, sells and supports computers, related products and services. It is well-known for its innovations in supply-chain ...

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Featured: Marketing

A Quick Guide to Referral Marketing Strategies

If you don’t have a big budget set aside for promoting or marketing your products or services, don’t worry as there are other ways to ...

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